We post-produced and edited this video in collaboration with Across The Pond. It served as a case study for Google For Education in Abu Dhabi.
Video for Social Media Portfolio
Video for social media is a powerful tool for targeted audience outreach. Facebook videos, Instagram videos, and Twitter videos are effective in conveying a clear and consistent message. This is some of the work we produced.
Westfield: What is Perfection
We produced this fashion video in collaboration with SlowDance and Portas Agency. It was made for Westfield’s fashion campaign “the Pursuit of Perfection”.
Hummingbird: Pop Cake
An animated brand video highlighting the colourful nature of hummingbird cupcakes. This animation was produced for social media consumption. To be eaten, just like a cake!
Human Milk: the Breastfeeding Advert
This media campaign is an example of how grassroots mobilisation and the power of citizen marketing can shed a light on a little known topic such as breastfeeding and make it go viral within 24-hours of launching. After publishing the video on Facebook in January 2017, it was viewed 2 million times in 2-days. and to this days it has clocked up over 5 million views.
The campaign has since been picked up and covered by the Independent, BBC and many other international media outlets, thanks to its translation and localization.
The Wind Portal
The Wind Portal installation was commissioned by the Victoria and Albert Museum for the London Design Festival 2013.
It is a walk through installation composed of thousands of paper windmills that spin thanks to an integrated wind system.
This video was produced as a record to the artist Najla Al Zein who created and designed ‘The Wind Portal’.